Blog
Guides, updates and playbooks for people who run their business on messages.
AI assistants you can text: the rise of iMessage agents
A plain guide to the AI assistants you reach by text, from Instinct and Poke to Meta's Muse and Grok Bot, and what each one is good for.
Read article →Using an AI assistant with WhatsApp: what works today
The honest options for AI help with WhatsApp in October 2026, from Meta AI and the Business app to the API and assistants that read your own chats.
Read article →AI assistants for founders: what each one is good at
A fair guide to the AI assistants founders use in 2026, grouped by the job they do, with what each is good at and where it stops.
Read article →How to keep your business ahead in 2027 with AI
AI assistants moved from answering to acting in 2026. Here is where they save a small business the most time, what to hand over first, and how to start.
Read article →What can an AI assistant actually do for a business?
What AI assistants handle well today, where most fall short, what to keep for yourself, and a short checklist for choosing one for your business.
Read article →Should you hire an executive assistant or use AI?
For founders and owners weighing a first executive assistant. Which jobs AI can take today, which still need a person, what each costs, and when to use both.
Read article →How to keep track of conversations across email, WhatsApp, LinkedIn and Slack
The same people message you in four or five apps. Here are the ways to keep track of who is waiting on what, from a simple weekly list to an assistant that follows up for you.
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